📖 Tailor your search results and collection pages to each market. Use Merchandising by Market to pin, boost, demote, exclude products and display banners for shoppers in a specific country or a specific B2B company location—without affecting other markets.
Overview
Eligibility:
Basic plan: Country-level targeting.
Essential, Professional, Enterprise: Country and B2B Company Location targeting.
How to set up
Before you start
Confirm plan & market setup. Make sure Shopify Markets, locations, and B2B company locations are configured.
Sync data. In the app, go to Boost App → Settings → Sync overview > Sync recent updates > Start manual Sync to pull the latest Markets and B2B data.
Create a market‑targeted merchandising rule
Create a merchandising rule for commerce search by following this article.
Select market to apply
Store default — applies globally to all markets.Specific country — target a single country from your Shopify Markets list.
Specific company location — target a single B2B company location (Essential/Professional/Enterprise).
Set your merchandising strategy. Build the rule just like a standard merchandising rule (pin, boost, demote, exclude, add banners), with a few key differences for market‑specific rules:
- Dynamic product list: Products update automatically based on the selected market.
- Pricing attribute is market‑aware: Currency auto‑appends to price fields, and price comparisons use the market’s pricing.
- Discount attribute is disabled: Due to technical limitations retrieving compare‑at‑price consistently across markets, the Discount attribute isn’t available in market‑specific rules.Review and publish.
💡 Specific beats global. If a Specific country or Specific company location rule and a Store default rule both target the same search term or collection, the specific rule wins for shoppers in that market. Global rules apply elsewhere.
Feel free to reach out to our dedicated support team via chat if you have any questions or require additional assistance.