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Boost Personalization overview
Boost Personalization overview

This article will help you learn how to optimize your customer's shopping experience with Boost Personalization features.

Thomas Ta avatar
Written by Thomas Ta
Updated over a week ago

📖 Boost’s Personalization feature customizes the shopping journey for each shopper by offering tailored product recommendations on search pages, collection pages, and product recommendations. Powered by AI, this feature analyzes user behavior, preferences, and past interactions to make product suggestions more engaging and relevant.

⚠️ This feature is only available for Professional subscription users.


Why Personalization?

Personalization improves the shopping experience by aligning product suggestions with each shopper’s interests, measured through key metrics such as:

  • Conversion Rate

  • Add-to-Cart Rate

  • Click-through Rate

⚠️ We give greater priority to the latest product performance events over past occurrences.

By leveraging these metrics, merchants can create a more engaging shopping experience, increasing customer satisfaction, loyalty, and sales.


How to Use Personalization

Access the Settings

Navigate to App Admin > Personalization.

Configure Personalization

Once enabled, configure personalization for the following placements:

  1. Collection Pages:

    • Default status: Disabled.

    • To enable, click the Enable button in the Actions column.

  2. Search Pages:

    • Default status: Enabled.

    • To disable, click the Disable button in the Actions column.

  3. Recommendations:

    • Default status: Enabled.

    • To adjust settings, click Settings in the Actions column, which redirects you to the Recommendation menu.

💡 Save your settings after making any changes.

Product Reranking

  • Limit the number of reranked items for Search and Collection Pages.

  • Default: 50 products per page

  • Adjustable Range: 10–100 products per page


If you have any questions or need further assistance, please do not hesitate to reach out to our dedicated support team at [email protected].

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