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Ranking specific products in search results

In this article, we show you how we can rank specific products in search results

Thomas Ta avatar
Written by Thomas Ta
Updated over a week ago

📖 Prioritize, boost, or demote a single product in the Instant search dropdown and search results—on top of the default ranking.

Overview

⚠️ This feature works with Boost AI Search & Discovery V1 & V2. To find out which version of our app you are using, please follow this article.

When to use

  • Highlight sale or high‑margin items.

  • Run short‑term campaigns for specific products.

  • Push low‑performing items down the list.

Prerequisites

  • Sorting = Relevance is enabled on search results pages.

  • Feature path: Merchandising → Product ranking.

Set a product’s ranking

⚠️ This feature only works when you enable Relevance sorting on search results pages.

  1. In the app, go to Merchandising → Product ranking.

  2. Find the product (browse or search by title or product ID).

  3. In the Ranking dropdown, choose one option:

    • No ranking — no custom position.

    • Always prioritized — pin this product to the top for any query.

    • Matched search — show first when it matches the shopper’s query
      ​(e.g., “Rebecca Lace Turtleneck Top” appears first for “turtleneck”).

    • Keyword search — show first for specific queries only.

      • In Add search key (in the Date range column), enter a comma‑separated list of trigger terms (e.g., t-shirt to surface “Daisy t‑shirt”).

    • At the bottom — send the product to the end of the results (use to demote).

  4. Set Date range to control how long the ranking applies, then click Apply.

    • Use No time limit for always‑on behavior.

  5. Click Save ranking.

  6. Use Ranking ▼ to sort ranked products by priority and adjust your list.

How ranking interacts with other rules

⚠️ Product ranking increases visibility without hiding other relevant results—customers can still find what they’re looking for.

  • If a product has Product ranking and also meets Rule‑based merchandising conditions, Product ranking takes precedence.

  • Display order for ranked items:

    1. Always prioritized

    2. Matched search

    3. Keyword search

Tutorial video

You can have a look at our visual instructions on how to use this feature here.

Feel free to reach out to our dedicated support team via chat if you have any questions or require additional assistance.

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