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Product performance ranking

In this article, we explain why we create product performance ranking and how to enable it in your store.

Thomas Ta avatar
Written by Thomas Ta
Updated over 2 weeks ago

📖 Use AI to automatically surface products that win clicks, carts, and purchases. PPR continually re‑orders results based on real shopper behavior—so your listings adapt to what’s working now.

⚠️ Product performance ranking requires a subscription to the AI-powered Search addon and is available for Boost AI Search and Discovery V2 or above.


Why product performance ranking?

  • Increase visibility for high‑converting items.

  • Respond to real‑time trends without manual tweaks.

  • Improve revenue by aligning results with shopper intent.

What PPR considers

  • Conversion rate: % of searches that lead to a purchase for the product.

  • Add‑to‑cart rate: % of searches that lead to an add‑to‑cart.

  • Click‑through rate (CTR): % of searches that lead to a product click.

How it works

  • PPR evaluates these metrics from search interactions and dynamically ranks products higher or lower.

  • Rankings update as shopper behavior changes.

💪 For product performance ranking, we prioritize the latest performance events over past occurrences to stay relevant to customer purchasing behaviors.


How to enable product performance ranking

To enable our new feature, please follow these steps:

  • Step 1: From the app admin, go to Search > Advanced Search > Product Performance Ranking

  • Step 2: Click on the toggle button “Enable product performance ranking”

  • Step 3: Adjust the number of products you want to re-rank in the search results (range from 10 to 100, with steps of 10)

  • Step 4: Remember to Save settings!

Now, product performance ranking has been applied to every search term.

Test product performance ranking with our simulator

Compare results with and without PPR for any query.

  1. Open the PPR Simulator.

  2. Enter a search term.

  3. Review the two columns:

    • With Product Performance Ranking

    • Without Product Performance Ranking

  4. Use the comparison to validate impact and fine‑tune your merchandising.

Tip: The Simulator behaves like Test your search—no query shows blank columns; entering a query populates both for side‑by‑side review.


Feel free to reach out to our dedicated support team via chat if you have any questions or require additional assistance.

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